Project/Client

Krneta – A New Standard

Collaborators

Studio: D&O Photography: Kristoffer Paulsen

Services

Creative Direction Brand Strategy Concept & Ideation Naming Visual Identity Art Direction Graphic Design Digital Design

Krneta began in 2015 to update and improve an industry that has for so long seen the business of compliance and certification as a hindrance rather than the benefit it provides. Endeavouring to change this perception and forge a stronger sense of community, Krneta sees its position as one of great responsibility; a way to build projects that adhere to certification and standards but also to push a sometimes-reluctant industry forward and into one of innovation and respect.

Krneta began in 2015 to update and improve an industry that has for so long seen the business of compliance and certification as a hindrance rather than the benefit it provides. Endeavouring to change this perception and forge a stronger sense of community, Krneta sees its position as one of great responsibility; a way to build projects that adhere to certification and standards but also to push a sometimes-reluctant industry forward and into one of innovation and respect.

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